Selling Time for Money – Is the Agency Approach to Pricing Creativity Broken?

Selling Time for Money – Is the Agency Approach to Pricing Creativity Broken?

 

Selling Time for Money – Is the Agency Approach to Pricing Creativity Broken?

The SoDA community and leading industry experts discuss the state of pricing and selling creative services in today’s market. The topics covered include pricing models, trends, structural issues, and systemic challenges in terms of properly valuing the thinking and the work agencies deliver.

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