Gartner® names Salesforce a CDP Leader three years in a row.
Learn why Gartner named Salesforce a Leader among 10 other vendors.
Get the 2026 Gartner Magic Quadrant™ for Customer Data Platforms to learn why:
- Salesforce is a CDP Leader for the third year in a row
- Salesforce placed Highest in Ability to Execute
- Salesforce placed Furthest in Completeness of Vision
Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartners business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose.
Gartner and Magic Quadrant are a trademark of Gartner, Inc., and/or its affiliates.
This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Salesforce.
White Paper from 