The Company is the Key: How Account-Level Intelligence Helps You Gain Share

To gain share you need to understand the players.

Benchmarking yourself against competitors to refine strategy and positioning is a good place to start, but you need to go further. You must also understand competitor partner networks and how they overlap with yours. You must also know what individual companies are spending on your solution to plan your strategy, set targets, and go after accounts.

IDC is developing a revolutionary solution that will help businesses like yours expand into new markets, find new partners, benchmark against key players to maximise opportunities based on market data.

Listen to our on-demand webinar, featuring:

Mark Yates
IDC Data & Analytics | Director,
Product Development
IDC

Rob D’Angelo
IDC Data & Analytics | Director,
Business Development
IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets.

With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC’s analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives.

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