Building An Award Winning Brand Using Acquia DAM

In the midst of a rebrand? Exploring how to help your brand story and visuals stand out? Tired of asking or getting asked “Where’s this file”?

We’ve recently gone through a rebrand which landed us a finalist slot for The Drum B2B Awards in the category for best B2B rebrand of the year— so trust us, we get it!

Having a centralized location to store, share, and categorize brand assets has been a game changer for Acquia’s rebrand.

Take an exclusive look behind the velvet rope with Acquia’s Senior Director, Brand & Creative, Shawn Perritt and our Senior Director of Webops, Matt Wetmore and see how we used Acquia DAM to transform Acquia into an award winning brand.

In this Q&A session, we covered:

• What goes into a rebrand in 2023
• What makes DAM such a powerful tool for brand consistency and enablement
• How Acquia’s creative and web teams used Acquia DAM to coordinate distribution and support brand consistency with up-to-date, approved content
• Tips and tricks from real world users of a model example of Acquia’s DAM

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