A new way to think about category management
Category management is undergoing significant change. Formerly viewed as just a sourcing process or an administrative function, category management is becoming a strategic way for companies to identify risks and find new opportunities. /p>
In the paper, “Three Mistakes Executives Make in Category Management”, we explore what you should and should not be doing, provide key questions for Procurement to consider, and share a capabilities checklist for category management to deliver on its promise. Our insights are based on Economist Impact C-suite research.
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