Delighting an American mobile phone provider with seamless CX
The client is a US-based mobile phone operator company. It serves directly to its customers through various brands and experience plans. They were facing challenges with inconsistent brand and user experiences across its e-commerce platforms. It turned to HCLTech for an improved and personalized customer experience to enhance brand messaging and overall growth in the company’s customer base. HCLTech, as a transformation partner, led the journey for the client toward a customer-centric organization. By using the capabilities of its decade-long partnership with Adobe, HCLTech delivered improvements across respective challenges aided by different products under the Adobe suite.
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