How Community Financial Institutions Can Make Money from Business Clients

Community financial institutions must change their mindsets and evolve their strategies and offerings to better align with small-business needs and expectations. Doing so will enable them to deliver the value these customers desire and are willing to pay for.

This white paper highlights four key areas community financial institutions should focus on to better position themselves for success and new streams of revenue. It supports those recommendations with data-driven insights regarding small-business challenges and capabilities required to attract and retain their business.

• Deliver a more modern and connected banking experience
• Invest in analytics and higher levels of personalization
• Offer more robust functionalities/capabilities
• Partner with fintech companies

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