Loyalty and Reward Programs: An Open Door to Fraud
Loyalty and reward programs are crucial for customer retention and engagement, with 70% of consumers choosing retailers based on points earned. However, criminals have exploited this winning scenario, as accumulated points lack Guaranteed Fraud Protection and are at risk for digital fraud. Retail leaders can reduce losses from loyalty and rewards program losses, resulting in reduced sales and decreased customer satisfaction.
In this article, learn how fraudsters exploit these programs and how you can protect your program from fraud.
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