Mascoma Bank Unifies its Contact Center with Salesforce and AWS
Mascoma Bank solved lengthy, dissatisfying customer experiences and slow service—caused by disconnected, outdated systems that lacked data visibility—by partnering with Salesforce and AWS to build a unified contact center.
Mascoma achieved:
- 45 minutes of manual data entry cut per new loan, boosting efficiency.
- 98% decrease in call center hold times, enhancing the customer experience.
- An accelerated the loan process.
Download the story to see how Mascoma unified its Contact Center and solved their customers’ toughest financial challenges.
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