Securing an iconic brand How Abercrombie & Fitch reimagined trademark management

Securing an iconic brand How Abercrombie & Fitch reimagined trademark management

 

Securing an iconic brand How Abercrombie & Fitch reimagined trademark management

Learn how Abercrombie & Fitch transformed their trademark management strategy with Box. Jackie Buday, Lead Trademark Specialist at Abercrombie & Fitch, shares insights into a cutting-edge program that brings AI and metadata together to safeguard valuable IP and trademarks. Discover how this forward-thinking approach empowers teams in today’s competitive landscape.

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