SONAR Provides Vital Insights for Transportation Analysts
Understanding the key factors influencing freight market participants’ financials has traditionally been difficult due to outdated and limited data. Analysts have relied on load boards, macroeconomic data, and information from various associations, which often suffer from significant delays. SONAR offers a solution by utilizing high-frequency electronic tender data to detect market shifts earlier.
A crucial metric within SONAR is the Outbound Tender Reject Index (OTRI), which measures the percentage of rejected shipping requests, indicating market capacity and financial impacts. Additionally, the Outbound Tender Volume Index (OTVI) reflects demand by tracking the volume of goods moving through the economy, influencing revenue without price adjustments.
SONAR’s proprietary OTRI data provides advance signals for predicting the financial performance of truckload carrier net income.
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