The GLD Shop: How a Luxury Jewelry Brand Scales with Signifyd

A men’s D2C apparel brand successfully eliminated chargebacks from fraud and abuse while scaling to meet global demand.

Challenge:

Urban jewelry leader GLD faced high fraud rates (16-20%), increased chargebacks, and manual order review challenges. After evaluating options, GLD chose Signifyd’s Commerce Protection Platform for its guaranteed fraud coverage, automated chargeback recovery, and full order automation.

Results:

Signifyd achieved a 5% higher order approval rate than Riskified, eliminating manual review and providing complete fraud chargeback coverage. GLD appreciated Signifyd’s approval rates, risk coverage, transparency, and innovation. With automated fraud management, GLD’s team can focus on strategic growth, cementing Signifyd as crucial to their success.

“While Riskified is priced lower, we realized that what truly matters is approval rate, risk coverage, and the transparency of the technical team. Signifyd delivered on all fronts.” A And since returning to Signifyd, our order approval rate is the highest it has ever been, and we will never pay another fraudulent chargeback again.”

— Mark Seremet, CEO, The GLD Shop

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