Move with confidence, speed, and best-practices

Is your Organization about to transition to a new technology and this makes you (and your teams) a bit nervous? Regardless of the factors driving the change, moving to a headless CMS offers enormous advantages for improving efficiency, enhancing security, and boosting performance.

But the transition to headless also requires aligning the needs of your critical stakeholders on the tech and marketing teams. And that can be a challenge, especially when each team has unique priorities when building with new technology.

Good news: You can learn from other people’s experiences – and mistakes – to tackle the process in the best conditions!

In this practical webinar, the seasoned marketing experts of Refactored will share what they’ve learned in nearly four years of headless implementation and website development.

Rob Bean – Partner | Marketing Strategist @ Refactored

Steven Schwengels – Solutions Lead @ Refactored

Thomas Peham – VP of Marketing @ Storyblok

Through clear explanations and demos, you’ll see:

• How to build a Headless environment that addresses the unique priorities of your different teams
• Tips to reduce time, costs, and risks during the transition
• How Refactored’s Web Accelerator solution reduces time, cost, and risk in your CMS transition
• How to encourage early and rapid user adoption
• Live Q&A Session

Building a Headless setup and keeping users happy is a tricky process that can’t be improvised.

About the experts:

Rob Bean specializes in developing digital standouts—one relationship at a time. Rob has helped global B2B and B2C organizations and associations build their marketing practices for more than two decades to drive business growth. He seeks to balance brand message and development techniques while applying the right mix of strategy, creativity, and technology to achieve his clients’ desired results.

Steven Schwengels guides Refactored’s website development team and supports clients with complex Storyblok-based implementations. Steve applies nearly two decades of experience to transform client technology goals into solutions that perform better than envisioned.

Thomas Peham has been working in SaaS marketing since 2014 and has been Storyblok’s VP of Marketing since 2020. Before that, he led marketing & growth at Usersnap, where he helped grow revenue by 10x and team size by 4x.

White Paper from