The roadmap to digital experience analytics success
How can customer experience insights add to your digital marketing analytics data? Learn how to build the digital marketing analysis capabilities you need to unlock data-driven insights and optimize the customer experience.
In this white paper you will learn about:
- The real value gained through digital experience analytics
- Which digital analytics metrics are most important for your customer experience
- The five pillars of digital experience analytics transformation
- How to leverage your digital marketing analytics to gain company-wide buy-in for your transformation
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