The Beginners Guide to Social Media

Fast-forward almost 20 years and now social media is a part of everyday life for most Americans. Which poses a big question – does social media need to be a part of a local businesses’ marketing plan? In most, if not all, cases social media can be a low-cost way for your business to reach its target audience.

With more than 4 billion social media users worldwide, it’s clear that part, if not all, of your target market is on a social media platform. With social media, you can reach a wider audience, build your brand, and gain new customers.

For first-time users, social media can seem a little complicated. There’s several social media platforms that have a high number of users and also have benefits for business owners, like you.

This guide will outline social media marketing methods along with information about each of the most popular platforms. After reading, you will know where, when, and what to post to grow your business and build your online presence.

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